The Growth Journal

Pinterest and Shopify Insights for Small Business

Strategy, SEO tips, and real talk on growing a small business through Pinterest marketing and a website that actually works.

Why Every Small Business Needs an Email List for Growth — Marie Gems purple bullet journal featured image
June 30, 2026

Why Every Small Business Needs an Email List for Growth

Why building an email list gives small businesses a direct way to nurture customers, share updates, and grow without depending only on social media.

How to Create Product Listings That Convert | Shopify Tips — Marie Gems purple bullet journal featured image
June 29, 2026

How to Create Product Listings That Convert | Shopify Tips

Practical Shopify tips for writing product listings that answer customer questions, improve search visibility, build trust, and make buying easier.

Is Your Website Costing You Customers? Here's How to Find Out in Just 2 Minutes — Marie Gems purple bullet journal featured image
June 27, 2026

Is Your Website Costing You Customers? Here's How to Find Out in Just 2 Minutes

A two-minute website check for small businesses that want to spot conversion problems, confusing content, and places where customers may leave.

Signs Website Needs Redesign: 7 Clear Red Flags to Watch — Marie Gems purple bullet journal featured image
June 27, 2026

Signs Website Needs Redesign: 7 Clear Red Flags to Watch

Seven clear warning signs that a small business website may need a redesign, plus practical guidance on what to review before changing it.

Product Photography Tips That Help Sell More: Smart Lighting — Marie Gems purple bullet journal featured image
June 23, 2026

Product Photography Tips That Help Sell More: Smart Lighting

Realistic product photography tips for small businesses that want brighter, clearer images without needing a full professional studio.

Bakery Website Redesign Case Study: How Ellegant Creations Bakery™ Transformed Its Website in Less Than a Year — Marie Gems purple bullet journal featured image
June 18, 2026

Bakery Website Redesign Case Study: How Ellegant Creations Bakery™ Transformed Its Website in Less Than a Year

A behind-the-scenes bakery website redesign case study showing how strategy, clearer structure, branding, and customer experience came together.

Why Pinterest Is Still My Favorite Marketing Tool in 2026 — Marie Gems purple bullet journal featured image
June 1, 2026

Why Pinterest Is Still My Favorite Marketing Tool in 2026

My honest take on why Pinterest is still a favorite marketing tool, what finally clicked for me, and why long-term search traffic matters.

How My Journey Into Online Business Started: Lessons Learned — Marie Gems purple bullet journal featured image
May 30, 2026

How My Journey Into Online Business Started: Lessons Learned

The honest story of how my online business journey started, including lessons learned through experimenting, changing direction, and continuing to build.

How I Balance Motherhood and Running a Business as a Mom of 7 — Marie Gems purple bullet journal featured image
May 30, 2026

How I Balance Motherhood and Running a Business as a Mom of 7

My honest experience balancing motherhood and business as a mom of seven, with realistic routines, changing priorities, and plenty of flexibility.